Job Description
Apply now
Job Title:  Consumer Technical Insight Supervisor
Posting Start Date:  02/03/2026
Req ID:  1485

About Us

Masan Consumer is one of Vietnam’s largest local diversified FMCG companies. The company manufactures and distributes a range of food and beverage products, including soya sauce, fish sauce, seasoning, chili sauce, instant noodles, instant congee, instant coffee, instant cereals, bottled beverages, processed meat, and beer. Masan Consumer has grown its product portfolio and domestic distribution channels to establish a leading position in Vietnam’s branded consumer food and beverage market. Its key brands include CHIN-SU, Omachi, Kokomi, Vinacafé, Wake-up, Wake-up 247, Compact, Lemona, Vĩnh Hảo, Vivant, Quang Hanh, Sư Tử Trắng và Red Ruby. With acquisition of NETCO, Masan Consumer extends in the home and personal care space, offering such products as Joins and Super Net washing powder, Chante’ and Sopa liquid detergent, Homey dishwashing liquid and La'Petal body wash.

Job Summary

Apply both quantitative and qualitative research methods and techniques to explore and identify unmet needs to serve the process of finding and developing new ideas. Manage and implement qualitative and quantitative research projects according to R&D innovation process contributing to achieving outstanding product development in the market.

Job Responsibilities

  • "Develop & Implement qualitative and quantitative research methods and practices that are aligned with the business objectives and needs of each industry
  • Directly conduct and organize some qualitative and quantitative research - including recruitment, interviewing/moderation, collecting and analyzing data. "
  • Analyze and provide reports that include insightful information and actionable recommendations to relevant departments and senior leaders
  • Independently implement qualitative and quantitative research projects
  • Work closely with market research partners to ensure project progress and quality
  • Support other tasks to help team members to ensure research objectives meet and align with the company's business objectives and results
  • Other requirements: At least  3-5 years of equivalent experience

Job Responsibilities - Continued

Skills

  • English in R&D Field
  • Knowledge of Statistics Programs/language (R,SPSS, Xlstat etc.)

Functional Competencies

  • Developing & Maintaining Scientific Knowledge
  • Discover Consumer Technical Insights
  • Knowledge of utilizing statistical data analysis
  • Contact, interview and get information from consumers

Masan's Core Competencies

  • Consumer Centricity
  • Innovation
  • Ownership
  • Passion for winning
  • Purposeful Leadership

Masan's Leadership Competencies

  • Business Acumen
  • Learning Agility
  • Dealing With Ambiguity
  • Vision & Strategy
  • Talent Catalyst
  • Leading The Change
  • Integrity & Trust
  • Stakeholder Management
  • Collaboration
  • Planning
  • Problem Solving
  • Result Driven

Education

  • Bachelors in Food Technology or Applied Mathematics

Certifications

    Conditions of Employment

      Physical Requirements

        Relevant Industries

        • FMCG
        • Commerce

        Interview Questions
          Apply now