Job Description
Apply now
Job Title:  Media Manager
Posting Start Date:  12/02/2025
Req ID:  904

About Us

Masan Consumer is one of Vietnam’s largest local diversified FMCG companies. The company manufactures and distributes a range of food and beverage products, including soya sauce, fish sauce, seasoning, chili sauce, instant noodles, instant congee, instant coffee, instant cereals, bottled beverages, processed meat, and beer. Masan Consumer has grown its product portfolio and domestic distribution channels to establish a leading position in Vietnam’s branded consumer food and beverage market. Its key brands include CHIN-SU, Omachi, Kokomi, Vinacafé, Wake-up, Wake-up 247, Compact, Lemona, Vĩnh Hảo, Vivant, Quang Hanh, Sư Tử Trắng và Red Ruby. With acquisition of NETCO, Masan Consumer extends in the home and personal care space, offering such products as Joins and Super Net washing powder, Chante’ and Sopa liquid detergent, Homey dishwashing liquid and La'Petal body wash.

Job Summary

The Media Manager is responsible for planning, executing, and optimizing media strategies to enhance brand visibility, drive consumer engagement, and increase sales. This role involves developing media plans, managing budgets, working with agencies, and leveraging data analytics to improve media performance across traditional (TV, radio, print) and digital (social media, programmatic, influencer marketing, e-commerce) channels.

Job Responsibilities

  • Plan to develop media channels for company programs with social media tools
  • Manage to develop Marketing activities on Social Media channels: Youtube, Facebook…
  • Optimize media channels applied in plan. To generate solution to overcome problems and adjust in time
  • Optimize communication system to enhance accuracy of communication
  • Prepare articles and press releases for the media
  • Cultivate and enhance collaborative working relationships within the press and publicity community.

Skills

  • Business English
  • MS Office
  • Marketing Analytics

Functional Competencies

  • Digital and Social Media Proficiency
  • Media Planning
  • Budget Management

Masan's Core Competencies

  • Ownership
  • Passion for winning
  • Purposeful Leadership
  • Innovation
  • Consumer Centricity

Masan's Leadership Competencies

  • Business Acumen
  • Learning Agility
  • Dealing With Ambiguity
  • Vision & Strategy
  • Talent Catalyst
  • Leading The Change
  • Integrity & Trust
  • Stakeholder Management
  • Collaboration
  • Planning
  • Problem Solving
  • Result Driven

Education

Bachelors in Marketing or Other relevant fields

Certifications

Conditions of Employment

Ability to travel on business trips

Physical Requirements

Relevant Industries

FMCG
Manufacturing
Commerce
Apply now