Brand Manager – Energy Drink / Cafe / Convenience Foods / Ready Meal

About the job

Main Purpose:

Be responsible for the management and implementation of regular marketing programs and activities, with compliance with the company’s regulations and standards in order to achieve the short and long-term business goals of the brand assigned by the company. Besides, also need to protect the interests and reputation of the company in the market.

Responsibilities:

  • Develop and implement the marketing plan of the assigned brand to achieve the set sales and market share targets, included: market research, product development supervision and packaging design; pricing; launch new products; monitor advertising campaigns and sales of the brand.
  • Contribute to business plan development at the stage of plan implementation in order to develop a marketing strategy in line with the company’s vision, strategy and goals.
  • Identify advertising goals, propose appropriate media and allocate resources for effective, economical and suitable advertising campaigns to target consumers.
  • Adjust marketing strategies and plans to suit changes in the market and competitive situation.
  • Liaise with related departments to ensure marketing activities are consistent with other activities of the company and in line with the overall goals of the company.
  • Lead, coach, evaluate and develop ABMs/Brand assistants.

Requirements:

  • University graduate, preferably major in Marketing.
  • At least 1-3 years’ experience as Brand Manager position, prefer in NMC company.
  • Extensive knowledge of consumers and FMCG market in Vietnam
  • Leadership skills, Good analytical & Problem-solving skills.
  • Good English communication.

To apply, please submit your Resume. We thank your applicants for interest, however, only those qualified applicants will be contacted.

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