Job Description
Job Title:  Integrated Business Planning Manager
Posting Start Date:  15/10/2026
Req ID:  1861

About Us

Masan Consumer is one of Vietnam’s largest local diversified FMCG companies. The company manufactures and distributes a range of food and beverage products, including soya sauce, fish sauce, seasoning, chili sauce, instant noodles, instant congee, instant coffee, instant cereals, bottled beverages, processed meat, and beer. Masan Consumer has grown its product portfolio and domestic distribution channels to establish a leading position in Vietnam’s branded consumer food and beverage market. Its key brands include CHIN-SU, Omachi, Kokomi, Vinacafé, Wake-up, Wake-up 247, Compact, Lemona, Vĩnh Hảo, Vivant, Quang Hanh, Sư Tử Trắng và Red Ruby. With acquisition of NETCO, Masan Consumer extends in the home and personal care space, offering such products as Joins and Super Net washing powder, Chante’ and Sopa liquid detergent, Homey dishwashing liquid and La'Petal body wash.

Job Summary

The Innovation Planning Associate Director leads the end-to-end innovation planning agenda, ensuring strong alignment across functions to deliver successful product launches and drive sustainable business growth. This role is responsible for project governance, resource planning, risk management, and cross-functional coordination, while developing a high-performing team and enabling execution excellence across the organization.

Job Responsibilities

Lead annual innovation planning alignment: organize and facilitate cross-functional meetings to align on the company’s annual innovation plan, forming the foundation for the Annual Plan (AP).

Project planning and execution management: define project objectives, allocate resources, assign responsibilities, and monitor progress to ensure timely and effective project delivery.

Project evaluation and risk assessment: analyze and evaluate potential projects, while identifying risks for projects not yet ready for launch; provide monthly updates and recommendations to the BOD.

Ensure launch readiness and capacity planning: oversee project timelines to ensure on-time product launches, including production capacity and outsourcing readiness.

Cross-functional coordination: collaborate with internal departments and support subsidiaries to resolve operational issues in production and business activities.

Team leadership and development: lead, coach, and develop team members to achieve both functional and organizational goals.

Skills

  • Business English
  • MS Office
  • Data Analytics

Functional Competencies

  • Supply Chain Management Knowledge (Inventory, Demand and Production Planning)
  • Knowledge of Supply Planning
  • Knowledge on Warehouse Management & Logistics
  • Project Management
  • Risk management and internal control

Masan's Core Competencies

  • Consumer Centricity
  • Ownership
  • Passion for winning
  • Purposeful Leadership

Masan's Leadership Competencies

  • Business Acumen
  • Learning Agility
  • Dealing With Ambiguity
  • Vision & Strategy
  • Talent Catalyst
  • Leading The Change
  • Integrity & Trust
  • Stakeholder Management
  • Collaboration
  • Planning
  • Problem Solving
  • Result Driven

Education

Bachelors in Business Administration or Supply Chain Management

Certifications

Conditions of Employment

Physical Requirements

Relevant Industries

FMCG
Manufacturing